“A multitude of two-pizza teams worked together to make sure that every part of our infrastructure was scaled, tested, and ready to serve our customers,” said AWS chief evangelist Jeff Barr. SEE: What is cloud computing? Everything you need to know about the cloud explained Finally, AWS offered some metrics about its package-planning systems for delivering Prime Day purchases. European Prime subscribers will see the price rise on subscriptions that are renewed from September 15. The price rises affect Prime subscribers in the UK, France, Germany, Italy and Spain. Brits will see annual subscription prices rise by 20% from £79 to £95, while annual subscriptions in Germany will rise 30% from €69 to €89.90. SEE: Cloud computing dominates. But security is now the biggest challenge Annual subscriptions in France will rise by 43% from €49 to €69. And per the Verge, annual subscriptions in Italy and Spain will rise 36% from €36 to €49. Monthly subscription prices are rising by about £1 or €1 in each of the affected markets. Even with the price rise, it’s likely many consumers won’t drop Prime due to its delivery service, but also its movies and series content. The next big Prime movie is The Lord of The Rings: The Rings of Power, which debuts on September 2. The price rise could spell bad news for other streaming services like Netflix as consumers trim subscriptions.
